In 2011, Pittsburgh-based Iron Bridge was founded with the mission of simplifying communication within today’s complex health care system. Many health care technology vendors nowadays employ antiquated technologies that cannot properly integrate with electronic medical records. Frustrated by this inefficiency, Iron Bridge developed solutions that help make data within the healthcare industry interoperable + readily available for the necessary personnel.
In 2018, we partnered with Iron Bridge to create a digital marketing strategy that would attract new customers. We targeted prospective clients through blog posts + social media posts, all of which is designed to get the word out about Iron Bridge’s mission.