All Positions

Social Media Specialist

day to day overview

Responsibilities

  • Generate, write, edit, publish, and share engaging content daily for various social networks, including Facebook, Instagram, Pinterest and Email that builds meaningful connections and encourages community members to take action
  • Optimize social media posts (language, tone, message) based on our target audience’s behaviors selecting appealing images and videos to complement text
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content  (e.g. Facebook timeline cover, profile pictures and blog layout)
  • Design and implement social media strategy to align with business goals through competitive research, platform determination, benchmarking, messaging and audience identification
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications
  • Ensure emails follow industry policies and best practices using graphics, personalization and advanced features
  • Manage, set objectives and report on ROI for direct advertising efforts on Facebook Ads and Google Ads
  • Work closely with the Marketing Account Manager and Marketing Team to coordinate actions, and fulfill client expectations
  • Represents company at important business functions, community events, industry training and events, and networking opportunities.
  • Updates job knowledge by remaining aware of new regulations, participating in educational opportunities, reading professional publications, maintaining personal networks, and participating in professional organizations.
  • Any other duties not listed here but that the company feels adequate for the employee’s role or expertise, as approved by the executive team.
what we expect

Requirements

  • Proven work experience in Social Media Marketing or as a Digital Media Specialist
  • Excellent design, writing, editing (photo/video/text), presentation and communication skills
  • Knowledge of online marketing and good understanding of major online marketing channels
  • Required hands-on experience using online paid advertising platforms including Facebook and Google ads 
  • Familiarity with analytical and database tools with a knowledge of SEO/SEM and Google Analytics
  • Proficiency in marketing automation technology
  • Positive attitude, detail and customer oriented with good multitasking, communication  and organisational ability
  • BS in Marketing Communications, Design or relevant field
earnings

Salary

$36,000 - $42,000 depending on experience and tenure

why you should apply

Why Responsival?

Employment Benefits

  • Full-time salaried position
  • Opportunities for commission 
  • Growing company that thrives in an uptempo, exciting environment
  • Work remotely with a flexible 40 hour /week schedule
  • Access to SPACES + Regus workplaces worldwide 
  • Paid time off from your first year of employment
  • Medical, Dental, and Vision benefits available
  • 401k available with matching contributions
  • Opportunity for rapid advancement. As the company grows, your role and influence will grow along with it.

What Makes a Responsival Team Member?

  • Punctual, accountable, and reliable with project deadlines, meetings, and company events. 
  • Comfortable working productively in a virtual setting.
  • Skillful execution of assigned responsibilities with focused + diligent attention to detail. 
  • Interested in personal learning and professional growth + development. 
  • Adept at problem-solving and has a willingness to take on additional responsibilities.
  • Work cooperatively and constructively as part of a team to ask questions and find solutions for our clients and each other.  
  • Strong communication with supervisors, peers, and customers in-person or via email, phone, and other digital means.  
  • Hard-working but ready for fun with responsival trivia or virtual happy-hour.

Meet Our Past Interns

Samantha Sonnet

Samantha Sonnet

Former Digital Marketing Assistant

David Antonelli

David Antonelli

Former Digital Marketing Assistant

Kaitlyn LaBelle

Kaitlyn LaBelle

Former Digital Marketing Assistant

Sara Rekrut

Sara Rekrut

Design Assistant

other opportunities